Investing in yourself is worth it

Yes, investing in yourself is worth it.

And yes, it's easy for I, a photographer, to say this.

But most, if not the majority of first impressions are visual. And irregardless of one's intelligence, a bad picture makes for a horrible first impression.

Such is what led me to Raleigh, N.C. last week for a quick headshot session with Lauren, one of my clients who is working on a few new ventures.

Having spent 12 years in North Carolina, including 10 in the Triangle, it was nice being back in familiar territory. 

She wanted photos that represented a professional in Raleigh, so we took a variety of shots around the state capitol grounds and on Fayetteville Street.

During our shoot, we discussed various business opportunities (of others) that were lost through bad headshots.

When you're selling yourself, there's no second chances to make a strong first impression.