LEADERSHIP & IMPACT


Where strategy becomes understood.


I lead at the intersection of enterprise communications, content strategy, technology, and employee experience. My role is to connect what leaders need the organization to understand with the systems, governance, and experiences that help people put that understanding into action.

THE STRATEGY


01


Align the narrative.

Strategy loses force when every function explains it differently. I help leaders establish clear enterprise narratives, translate complexity, and build communication approaches that can move across functions, platforms, and audiences without losing their intent.

My journalism background brings discipline to that work. I ask the questions that expose ambiguity, identify the information that matters and shape messages around what audiences actually need to know.

Areas of leadership

  • Executive and stakeholder communications

  • Enterprise narrative development

  • Internal communications strategy

  • Organizational change and transformation

  • Leadership positioning

02


Build the trust.

Employees, and increasingly AI systems, depend on the quality of an organization’s underlying knowledge. When that information is outdated, fragmented or contradictory, the result is more than a content problem. It creates operational friction and weakens trust.

I use content intelligence to evaluate what information exists, how well it performs and whether people can confidently act on it. Then I help establish the architecture, standards and ownership required to make enterprise knowledge more accurate, findable and sustainable.

Areas of leadership

  • Enterprise knowledge strategy

  • Content intelligence and audits

  • AI and search readiness

  • Knowledge architecture

  • Content governance and lifecycle management

03


Design the experience.

Employees should easily find the answers they’re looking for.

I connect content strategy, UX, platform capabilities, and audience needs to design employee experiences that make information easier to find, understand, trust, and use. This means looking beyond the page or message and examining the entire path between a person’s question and the action they need to take.

Areas of leadership

  • Digital employee experience

  • ServiceNow and enterprise platforms

  • Content operations

  • Audience journeys and personalization

  • Adoption, measurement and optimization

CURRENT ROLE


Clarity at global scale.


I lead content strategy and editorial operations for Gilead Sciences’ global HR portal, serving more than 20,000 employees and contractors.

My work brings together HR, IT, communications, UX, and analytics to improve how employee knowledge is structured, governed, discovered, and experienced. This includes establishing content standards, guiding portal experiences, strengthening self-service, improving search, and preparing knowledge for an increasingly AI-enabled workplace.

The work requires aligning stakeholders, clarifying ownership, understanding employee needs, and creating systems that can maintain trust at enterprise scale.

THE IMPACT


Lead content strategy and editorial operations for a global HR portal serving more than 20,000 employees and contractors. Guide governance, content architecture, employee journeys, adoption, and cross-functional platform strategy.

Enterprise knowledge and digital employee experience

Developed a gamified campaign that increased early registration for an internal conference by 20%. Produced two award-winning videos that brought organizational priorities to life.

Creative employee engagement

Created communications strategy resulting in Medicaid expansion - an organization long-time priority - and conceived and launched a content hub that helped change the narrative about healthcare workers during the pandemic.

Advocacy & inclusive storytelling

Led digital strategies that increased website traffic by 20%, grew YouTube subscribers by more than 500% and produced a website redesign that increased page views by 84% and users by 88%.

Digital news leadership